Kristina Murrin

Kris was educated at Cambridge University, where she read Social and Political Sciences, specialising in child psychology. She began her career in the corporate world with Proctor and Gamble and worked as a marketing manager in France, UK and USA, before becoming the company's Innovation Manager for Europe.

In 1994 she helped to found ?What if! the worlds largest independent innovation company. The company focuses on creative problem solving and breakthrough solutions. Kris now chairs the company's Social Innovation Foundation.

Kris worked as an Associate of the Prime Ministers Delivery Unit between 2001 - 2006 and served as a Trustee and Director of the Schools Food Trust between 2005 - 2006. She is a fellow of the National School of Government Sunningdale Institute and a Trustee of Viva MAMA the Mothers Against Maternal Mortality Alliance with amongst others, Hillary Clinton.

Kris is a regular in the media having fronted four series of 'Honey We're Killing the Kids' for the BBC. She has recently completed filming on 'The Woman Who Stopped the Traffic' for Channel Four which transmits in February. Kris is also an accomplished author and is co author of 'What Worries Parents', 'How to Raise Happy Healthy Kids' and 'Sticky Wisdom'.